The “Streisand effect” describes a phenomenon whereby an attempt to hide, remove, or censor a piece of information has the unintended consequence of publicizing the information more widely, usually facilitated by the Internet. It is an example of psychological reactance, wherein once people are aware something is being kept from them, their motivation to access and spread the information is increased. This is exactly what happened when Feminists tried to censor the Red Pill movie.
The Red Pill is a 2016 documentary that follows the journey of Cassie Jaye through the mysterious and polarizing Men’s Rights Movement. Cassie, a self described Feminist, decides to do the one thing that no other Feminist ever does; listen to opposing views and try to understand them. The documentary covers several topics related to men’s right activism like family court and custody disputes, false rape accusations, reproductive rights, Feminism and father’s rights.
No sooner had the documentary been released than Feminists begun protests, both online and in real life, to get the movie censored. They managed to get the Australian premiere of the documentary cancelled, after a petition circulated that called the film “misogynistic propaganda”. In Ottawa Canada, the Mayfair Theatre cancelled a private screening of the film after long-time patrons and a sponsor threatened to stop doing business with the venue if the film screening went ahead. Even Sydney University’s student union defunded an event to show the documentary, claiming that the film promotes violence against women (It doesn’t).
Ironically, as all these protests and censorship was going on, the film was only gaining more attention and viewership. Patronage of the documentary soared tremendously online, as people who were unable to watch it in real life begun to buy it on online stores like Amazon, Itunes, YouTube and Google Play. We have only Feminists to thank for the movie doing so well, since most of the people now watching the movie would have probably never heard of it if Feminists hadn’t tried to censor it. As I write this, The Red pill, which has an 8.9/10 rating on IMDB, currently ranks as the 4th highest trending documentary on Amazon, 3rd on ITunes and 1st on Google Play. Search for “The red Pill” and “Red Pill” has also increased since the protests begun. Thanks Feminists, we couldn’t have done it without you: